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Effective CTAs: Your ultimate conversion machines

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Steer your prospects in the right direction with enticing CTAs that get you more conversions.

Leading edge: The power of branding to unify your message

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Why do strong brands win out in the marketplace? And how can companies better incorporate branding into their business marketing initiatives?

Brafton’s Weekly Content Marketing Roundup: April 17 – April 21

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Infographics and ROI dominate this week’s roundup of the web’s most essential content marketing stories.

Site UX: One of your most powerful conversion tools

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Converting your visitors isn’t all about content. These tips show you how to structure a site that successfully guides prospects through the journey.

Purple: The mattress company that stole my marketing heart

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A marketer, her mattress and the marketing that brought them together. The story of how to make a strong, lasting impression through compelling marketing.

续ent marketing pain and 6 ways to minimize it

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Do you know how much it costs to produce content that doesn’t bring in results? The answer might be more than you bargained for.

10 tips for creating a compelling infographic [infographic]

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Unsure how to make an infographic that will wow your audience? Check out our infographic of 10 secrets to success.

You want ROI? Here it is [success story]

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We helped a client generate 384% ROI over two and a half years. Learn more about how we tracked their goals to keep things on track.

Brafton’s Weekly Content Marketing Roundup April 10 – April 14

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This week’s roundup highlights the importance of searcher intent, why video is crucial for ROI, and a whole lot more.